Carte di Credito: la stretta del Garante della Privacy

Categorie: Fisco e Leggi

Si fa sentire la voce dellai??i??AutoritAi?? Garante per ciA? che riguarda le informazioni utilizzate negli acquisti con carta di credito e chiede norme piA? severe per tutti coloro che detengono le preziose banche dati con le informazioni di marketing sui consumi e sugli stili di vita degli utenti. E non solo: secondo lai??i??AutoritAi?? Garante, ad essere passate al vaglio dovranno essere anche le anagrafi comunali e gli enti previdenziali. Il tutto, per garantire al massimo la privacy dei cittadini, che da tempo richiedono ai??i?? attraverso le associazioni dei consumatori ai??i?? che vengano presi provvedimenti in materia.

Basti pensare che, quanto accade con le carte di pagamento, dAi?? delle informazioni chiare e immediatamente fruibili sul consumatore, sullo stile di acquisto, sul profilo commerciale dello stesso o della sua famiglia.



Il punto A? che questi dati vengono generalmente acquisiti dalle societAi?? di marketing che non si faranno alcun scrupolo a contattare, successivamente, il proprietario interrogandolo circa i suoi gusti e le sue preferenze. Il tutto, senza che egli abbia rilasciato alcun consenso al trattamento dei propri dati personali nAi?? a partecipare a ricerche di mercato.

Ecco perchAi?? il Garante cercherAi?? di dare un freno a questa pessima abitudine italiana, avviando controlli per oltre 250 unitAi?? nei prossimi sei mesi e inizierAi?? una fase di studio e di ricerca per individuare gli standard tecnologici piA? adatti al rispetto delle procedure di sicurezza.

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